Instagram is introducing a cool new feature that lets users customize their feed, starting with Reels.
Users can pick and choose topics they’re into, giving them “more control over their Instagram algorithm”.
Meta is also considering rolling out the same feature for Threads.
The topics seem to focus on specific cultural trends, including Bad Bunny, vintage Patek, Japanese artisan menswear, and stand-up comedy.
This feature is currently being tested with a select group of users in the U.S.
The platform recently added new functionality that allows users to see which reels their friends are sharing and liking.
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